Monumental 1961-62 Fleer Basketball promotional advertising panel that survives as one of only three known in the hobby. The pioneering 1961-62 Fleer Basketball issue picked up where the 1957-58 Topps Basketball edition left off and includes numerous Hall of Fame rookies and stars. Measuring 12-1/2 x 8", this multi-color piece declaring "A New Series...A Sure Hit" with "All The Leading Stars" is printed on a sturdy cardboard foundation that was presumably meant for storefront display. In our August 2012 auction, a full sheet sold for $16,000+ (including buyer's premium). This particular example displays varying degrees of trimming along each edge with the advertising text beckoning the consumer to "Order Now from Fleer" being clipped off. Regardless, despite mild glue residue, this original artifact still displays exceptionally well. Pictured are Top Row: (2) Baylor, (2) Chamberlain; Botton Row: (2) Cousy and (2) Twyman.
|